Because the Senior Paid Advertising Strategist, you’ll set up our paid acquisition technique throughout platforms like Meta, LinkedIn, and Reddit, dealing with a six-figure per thirty days finances. Luck on this position calls for now not most effective deep technical experience in those platforms but in addition a complete figuring out of the wider virtual ecosystem to totally leverage their possible.Â
You can personal the roadmap for our paid social efforts, from approach to execution, participating with cross-functional groups to ship on bold enlargement goals.
Issues you are going to do:
- Lead and set up paid social channels, construction and executing a transparent technique for buyer acquisition and income enlargement.
- Collaborate throughout groups, in particular with influencer advertising and marketing, size, ingenious, and operations, to verify an built-in solution to paid advertising and marketing.
- Expand full-funnel methods that surround each call for advent and insist seize ways.
- A resilient angle towards uncertainty: you needless to say as soon as a marketing campaign is introduced, its luck lies within the customers’ fingers—and monitoring efficiency would possibly take time.
- Sturdy problem-solving talents: when confronted with demanding situations, you proactively search answers, whether or not it’s speaking to the correct particular person, diving into documentation, or researching by yourself.
- Superb verbal exchange abilities: you revel in discussing your paintings, asking questions, and sharing your insights in open boards—like our all-hands conferences the place someone might provide.
- A stability of strategic considering and hands-on execution.
What you already deliver to the desk:
- 6+ years of revel in in media purchasing and function advertising and marketing, with a focal point on paid social channels (e.g., Fb Advertisements, LinkedIn Advertisements, YouTube, TikTok).
- Confirmed talent to control six-figure budgets whilst handing over robust efficiency.
- Enjoy integrating influencer content material into paid social methods.
- Experience in working end-to-end campaigns—from ideation to pitch, ingenious briefing, implementation, and function size.
- Sturdy analytical abilities, having the ability to interpret information, monitor efficiency, and keep up a correspondence insights successfully.
- An artistic mindset, pushed by means of effects but in addition the power to suppose out of doors the field in crafting impactful campaigns.
- Cast figuring out of virtual size frameworks, together with tagging, attribution, and incrementality.
Great to Have:
- Enjoy with advert servers and trafficking campaigns.
- Palms-on revel in in SaaS or B2B lead-generation environments, in particular inside of Gross sales or Advertising Era sectors.
No person likes a guessing sport — that’s why we indexed the wage vary for this position. Plus, we provide a 5-10% bonus on best of that, relying in your stage and function. We stay it basic so that you can get started as a result of we use the interview procedure to resolve the perfect stage and overall reimbursement for you in keeping with your location, schooling, revel in, wisdom, and talents. We additionally need to be certain that pay is equitable throughout your workforce and that it aligns with marketplace information, however allow us to fear about the ones main points. We’re all about preserving issues transparent and truthful, so be at liberty to invite us any questions alongside the way in which!
Pay vary
$97,000 – $148,000 USD
