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Description
Because the Head of Content material & Technique, you’re going to lead the expansion of this new serve as from ~$200k / 12 months to $1m+ / 12 months over the following two years. You’ll spouse with different gifted folks throughout SketchDeck, together with BDs, Ingenious Administrators and Account Administrators. You’ll oversee and amplify our content material staff, making sure excellence throughout technique, virtual advertising campaigns, web page content material, electronic mail advertising content material, copywriting and extra. This position experiences to the Founder & SVP of SketchDeck.
Spaces of center of attention for this position:
- Oversee Content material & Technique Deliverables: Arrange the content material manufacturing of quite a lot of content material sorts, together with web sites, social media advertising campaigns, presentation decks, blogs, one-pagers, social media posts, emails, advert replica, and video scripts. Make sure each and every piece aligns with the buyer’s emblem voice and goals whilst keeping up consistency and high quality throughout all platforms.
- Oversee & Develop a contractor skill pool: Get to grasp our present pool of writers, editors, and strategists. Perceive their distinctive ability units, business revel in, running schedules, and venture personal tastes to compare them successfully with the best initiatives. Establish gaps in our skill pool and supply new freelancers as wanted to make sure we will ship on various content material wishes.
- Act as a Sturdy Editor: Function a piece of writing lead, leaping into paperwork to supply course and comments, depart positive feedback, ask questions, and information writers towards generating top of the range paintings. Be offering make stronger to assist writers hone their craft, making sure each and every deliverable meets SketchDeck’s requirements and resonates with the objective target market.
- Reinforce industry building & consumer communications: Sign up for BD staff on pitches involving content material, appearing as a subject knowledgeable and construction consumer self assurance within the resolution. Reinforce consumer verbal exchange for energetic initiatives and account involving content material.
- Scope and Estimate Initiatives: Paintings carefully with the industry building and venture control groups to scope content material choices appropriately. Supply estimates for initiatives, and help in discovery periods to align methods with consumer objectives whilst staying inside funds.
- Expand and Execute Consumer-Targeted Content material Technique: Create adapted content material methods that align with each and every consumer’s emblem objectives, audience, and marketplace tendencies. Supply strategic course for shoppers in each B2B and B2C industries, making sure that the deliverable resonates and drives measurable have an effect on.
- Enforce Processes and High quality Keep watch over: Identify and refine workflows that be certain that clean collaboration between content material and design groups. Introduce high quality assurance measures to deal with top requirements all over the advent procedure. Teach the staff on managing content material initiatives, making sure seamless integration into our broader inventive products and services.
- Develop Content material and Technique Products and services: Thoughtfully amplify SketchDeck’s content material and technique products and services. Establish new enlargement alternatives and give a boost to our choices to fulfill the evolving wishes of our shoppers. Expand processes and frameworks to scale our products and services whilst keeping up high quality and creativity.
- Collaborate with Move-Useful Groups: Paintings carefully with the Head of Virtual, Head of Video and Photograph, and Account Administrators to provide complete answers. Expand built-in content material methods that leverage our complete suite of products and services, offering shoppers with cohesive, multi-channel campaigns.
What you deliver to the desk:
- Strategic and Analytical Mindset: You might have a knack for balancing the large image with detailed execution, the use of information and metrics to form content material methods that resonate with goal audiences and force effects.
- Flexible Experience: Your various revel in covers social posts, emails, white papers, technical writing, emblem technique, pitch decks, C-suite displays, and extra. You deliver the versatility had to ship compelling content material throughout quite a lot of codecs.
- B2B revel in: you excel at simplifying advanced ideas for pro audiences, crafting content material that each informs and engages. While additionally curatingÂ
- B2C revel in: perceive and craft messaging that resonates with shopper audiences.
- Entrepreneurial: Talent to shift between strategic making plans, writing, and staff make stronger, you successfully organize fast requests from shoppers, PMs, and contractors whilst keeping up top requirements. You get finished what’s had to get up and develop this capacity.
- Excellent Verbal exchange: You provide concepts and techniques with readability, fending off jargon and making advanced subjects out there.Â
- Development-Mindful: You keep up to date on the newest content material and advertising tendencies, incessantly bringing contemporary concepts and best possible practices to stay our methods related and efficient.
- Balanced Manner: You expertly juggle strategic management with hands-on advent, supporting your staff whilst managing your individual workload to make sure top of the range results.
- Proactivity: In a remote-first surroundings, you are taking possession and force enlargement. when to dive into initiatives, cleared the path, and get the best assist to make sure a success results.
- Courting Builder: You thrive in an international, distant group, construction robust connections with colleagues, shoppers, and contractors, fostering collaboration and shared good fortune.
Necessities:
- A minimum of 10 years in an artistic or advertising company
- Confirmed revel in in content material advent, editorial oversight, and main content material groups.
- Talent to expand long-term content material methods that align with industry objectives and marketplace tendencies.
- Confirmed observe report of scaling content material and technique products and services.
- Sturdy management talents to regulate, encourage, and collaborate with cross-functional groups.
- Professional in comparing and imposing new gear and staying forward of content material and advertising tendencies.
Advantages:
We pleasure ourselves on being an excellent spot to paintings. Via becoming a member of the staff, you’re going to get:
- Wage vary: $100k – $130k base + ~$10k+ / 12 months variable feeÂ
- Medical insurance (scientific, dental, and imaginative and prescient)
- 401(okay) with corporate fit
- Totally distant running (that began pre-covid and can proceed after!)
- Paid time without work that grows with tenure
- Annual corporate retreatÂ
- Pc {hardware} of your selection (as much as $1500)
- $500 in opposition to your place of work setup bills
- To paintings with a skilled staff of creatives, industry folks, and engineers!