We’re in the hunt for a Virtual Advertising Specialist to control and optimize our paid virtual advertising and marketing efforts throughout the United States and UK markets, whilst supporting country-specific onboarding tasks as we make bigger globally. This position is hands-on and can contain shut collaboration with the International Advertising Director to execute campaigns that power measurable outcomes. The perfect candidate may have enjoy in paid media, electronic mail advertising and marketing, and dealing inside of a dynamic, multinational setting.
About You
You’re a results-driven virtual marketer with a robust background in paid media and greater than 3 years of enjoy within the box. Revel in in an company surroundings is a vital plus. You thrive in a collaborative setting and are relaxed managing campaigns throughout more than one platforms and markets. You’re detail-oriented, adaptable, and the use of information to optimize efficiency.
Along with hands-on experience with paid platforms, you carry forged wisdom of GA and GTM to trace and measure efficiency successfully. You’re additionally accustomed to CRM platforms and know the way they combine into advertising and marketing workflows. You excel in dynamic, fast moving environments and are fluent in English, being able to paintings successfully with faraway groups.
Duties
Paid Media Control
- Plan, execute, and optimize paid advertising and marketing campaigns throughout platforms equivalent to Google Commercials, Meta, Bing and others for the United States and UK markets
- Analyze marketing campaign efficiency and supply actionable insights to toughen ROI
- Execute A/B checks for touchdown pages to toughen conversion charges
- Collaborate on methods to open/restructure paid advertising and marketing in new nations throughout onboarding levels
- Produce weekly studies on the result of advertising and marketing efforts
Electronic mail Advertising
- Increase and arrange electronic mail advertising and marketing campaigns, together with segmentation, A/B trying out, and function monitoring
- Paintings with the International Advertising Director to create and refine automatic electronic mail workflows for lead nurturing and retention
Nation-Explicit Advertising Make stronger
- Lend a hand with onboarding new nations by means of comparing and supporting their advertising and marketing efforts
- Supply hands-on strengthen to ascertain paid advertising and marketing campaigns the place wanted
- Make sure all campaigns align with international emblem pointers and messaging
Collaboration and Reporting
- Report back to and with the International Advertising Director to align methods and targets
- Generate common studies on marketing campaign efficiency, figuring out developments and alternatives for expansion
- Keep up to date on trade developments and counsel leading edge methods to stick forward of the contest
Abilities and {Qualifications}
- Confirmed enjoy in paid virtual advertising and marketing throughout platforms equivalent to Google Commercials, Fb Commercials, Bing and LinkedIn, and so on
- Robust analytical abilities with enjoy in marketing campaign monitoring, optimization, and reporting
- Talent in electronic mail advertising and marketing gear (e.g., Mailchimp, HubSpot, Drip, or an identical) and CRM platforms
- Superb verbal exchange and organizational abilities
- Revel in running in an international non-profit, running with a faraway group or in a multinational group most popular
- Company background is a sturdy plus
- Fluency in English (written and verbal)I
Pay and advantages Our pay ranges are set in line with a formulation that mixes above-median marketplace price information for the position (we pay fifty fifth percentile of New York marketplace price for this position, in line with Payscale information) adjusted to your native value of dwelling in line with Numbeo information.
We take the problem of equitable pay very significantly, and we observe our pay formulation to all staff who paintings 80% or extra of full-time hours with us.
Range and inclusion We care about variety – we attempt to verify all of our group really feel incorporated and will carry their entire selves to paintings however we additionally know that this paintings is rarely ‘completed’ or entire, and that we will be able to all the time toughen.
Our group is totally faraway, dwelling and dealing throughout 20 nations internationally, and we’d love to listen to how you’ll be able to upload to our particular tradition at MFI.
