Far flung Head of Advertising and marketing at TopspinPro

Hi! You are studying our Task Ad! Hurray! 

We are at the seek for a Head of Advertising and marketing at TopspinPro – our first actual interior advertising rent! Perhaps it is you!

We’d like any person who is critically into sports activities (and the entire fantastic stuff sports activities can do!), any person who is pumped about main a advertising makeover and witnessing the have an effect on it may possibly make. Whether or not you are a seasoned Head of Advertising and marketing or itching to dive into that function for the primary time, we would have your again that will help you thrive and develop alongside the best way.

Our venture is to become Tennis, Pickleball (and optimistically Padel!) and this function is really important to creating that occur.

Just a little about TopspinPro

Our Industry: At TopspinPro, we are not with regards to developing state-of-the-art coaching aids; we are about revolutionising the best way tennis and pickleball are discovered and loved international. Since our release in 2015, we’ve got empowered over one million gamers throughout 124 nations to grasp the artwork of topspin, reworking their recreation and making the game infinitely extra relaxing. Our leading edge manner has no longer most effective garnered a world buyer base however has additionally set the level for us to develop into a beacon of innovation in sports activities coaching.

Our Workforce: The TopspinPro crew is 9 folks. We paintings absolutely remotely, throughout other time zones. We’re ex-tennis coaches, pickleball lovers (and the extraordinary racket amateur that snuck in there however we like them anyway!) We care so much about our paintings and about every different – we toughen every different, problem every different and giggle so much. We paintings flexibly.

Why now: We’re at a vastly thrilling second for TopspinPro as after 9 years we become from a one-product to multi-product trade with a complete providing of bodily and virtual merchandise. The Head of Advertising and marketing will likely be on the core of this gorgeous transformation – with the chance to totally personal the plan and play a pivotal function in shaping the way forward for tennis and pickleball and the way forward for our corporate.

What Makes Us…Us?

There are specific values that for us are a given. We predict everybody we paintings with to behave with integrity, to keep up a correspondence smartly, to be devoted. We predict folks to be compassionate and sort, to paintings laborious, to be empathetic and to manner their paintings with a favorable mindset.

However there also are positive values past that we really feel are in particular necessary to the core of who we’re at TopspinPro.

Human First: 

• Teamwork is important to us and for any far flung crew there may also be demanding situations to construct the ones relationships, to create the crew dynamic and friendships that make a place of business a supportive and relaxing revel in. At TopspinPro we’re a detailed crew – we toughen every different, we lend a hand every different, we take time to discuss our days and our lives. We manner every different as people – with items and unhealthy days, productive days and drained days.
• We additionally recognise that there are moments when the paintings stops – that we have got households at house which can be our precedence and as a team of workers crew we inspire every different to prioritise our wellbeing and paintings/existence stability and step clear of the display on the finish of the day (even if that may be laborious in a far flung function and the pc is true there!)
• That ‘Human First’ manner additionally applies to our consumers, our companions, our associates and all of our stakeholders. We attempt in reality laborious to regard everybody that comes into touch with our corporate with empathy, appreciate, and equity, recognising their intrinsic price past their roles, the cash they pay us or contributions to our trade.

A love for studying:

• The rationale this corporate exists is to lend a hand folks be told. And with that studying to move forth and use, experience and percentage that wisdom. That manner is prime to TopspinPro. Our crew is made up of enthusiastic, passionate individuals who experience studying for studying’s sake – we’re curious, we have an interest on the planet.
• At TopspinPro we percentage attention-grabbing articles we’ve got learn, concentrate to podcasts in sports activities psychology, have ebook membership classes to talk about books that taught us attention-grabbing issues and challenged our ideals.
• We need to be told, to develop – in our roles, in our private lives, in our crew. We be told from every different. We all know we will be able to be improper and once in a while studying takes us and our corporate out of its convenience zone – valuing and empowering that keenness for studying is core to our manner.

Playful.

• Tennis is a recreation – it is intended to be enjoyable. And having enjoyable is fun-damental to TopspinPro (sorry for the pun!). Even though we take our paintings and obligations critically – we attempt to not take ourselves too critically.
• As a crew our default is positivity. We think excellent intent. We giggle. We experience our paintings and every different.
• The TopspinPro was once invented up a mountain and primary cobbled at the side of a hula hoop, a coat hanger and a tennis ball. We attempt to manner our product building with the similar mentality – to be playful with our concepts, to be leading edge and out of the field. 
• Heat is important to TopspinPro – our crew participants are sort, they are enjoyable, they are chatty, they make the effort to achieve out to a suffering teammate, to ship a considerate present on a birthday, to submit a photograph in their canine in sun shades to the corporate slack.
• No longer everyone seems to be sure always and that’s the reason okay (we would like folks to take breaks, observe self-care and maintain their psychological well being), however taking part in the social facet of labor and getting to grasp your teammates past the mission plan or KPI is important to us. We need to come to paintings and giggle (even though Phil’s dad jokes do not deserve it!)

What you’ll be able to be doing

• Advertising and marketing Technique: Crafting a complete business plan that aligns with our trade objectives and drives luck (in particular as we transfer from a one-product to a multi-product trade fashion.)

• Product Launches: Collaborate with the Product crew as we release new merchandise to marketplace, coordinating all sides of the release procedure to generate buzz and force gross sales.

• Construct the ‘Advertising and marketing Division’: To be a connecting power: participating with our interior groups, our designers, copywriters and our exterior ingenious businesses to align advertising efforts with gross sales objectives, offering them with the vital gear and fabrics.

• Marketing campaign Control: Take rate of end-to-end marketing campaign control, from conception to execution, making sure seamless supply and measurable effects.

• Emblem Consciousness: Carry our emblem presence and popularity, imposing methods to extend emblem visibility and engagement throughout all of our channels.

• Virtual Advertising and marketing: Spearhead our on-line tasks to achieve and interact our goal audiences and encourage our neighborhood.

• Marketplace Analysis & Research: Be instrumental in our luck via accomplishing thorough marketplace analysis and research, offering actionable insights to tell our strategic choices.

• Content material Technique: Be an artistic storyteller to broaden and execute compelling content material methods that resonate with our target audience and force engagement.

• Public Members of the family: Assist form our emblem symbol and popularity via strategic public family members tasks, construction relationships with media retailers and stakeholders to beef up our visibility and credibility.

The Procedure/Learn how to Follow

Our interview procedure is product of the next phases:

• Software: An ideal fast software shape simply to get you into our machine.
• A Video: we will be able to ask all candidates to report us a 5 minute video to introduce themselves to us, percentage slightly related revel in and why this function excites them.
• Tradition/Screening Interview: An preliminary 30 minute Interview with Doug and Phil, our Managing Administrators to get to grasp you higher.
• Technical Interview: A 60 minute interview (once more with Doug and Phil) digging deeper into your abilities and revel in.
• A Problem: We will be able to ask applicants to finish a Problem Activity that can take round 2 operating days to finish and provide their paintings to us in individual, in London. It is a paid problem with time and commute compensated.

If this sounds attainable for you please practice!

Cannot wait to listen to from you!

Necessities

Let’s Communicate About You

When you’re nodding your head on the listing under – we need to meet you!

• Sturdy Observe Report in Advertising and marketing: You’ve gotten spent a minimum of 6 years in a advertising function, with preferably 2 years in a managerial function. You have got a powerful working out of paid visitors, affect advertising virtual advertising, together with search engine marketing, SEM, social media, and e mail campaigns.

• Sturdy DTC revel in: You are feeling tremendous comfy navigating DTC for early level scaling international e-commerce companies – construction buyer relationships, navigating world markets, reimagining branding/storytelling, personalising and maximising knowledge seize and benefit margins.

• Sturdy downside solver: You wish to have to leap headfirst right into a senior function – you’re keen on the speculation of getting an opportunity to in point of fact personal a advertising serve as, to place your stamp on it and really feel assured you’ll in finding answers to any downside and carve out your personal trail.

• Does not want hand-holding: you need to collaborate together with your teammates, to strategize and be told from every different however you do not want to be guided at each step. You are extraordinarily self-driven. You might be assured to set out the plan and get caught in to put in force it.

• Curious – the unfamiliar is not daunting: You possess a herbal interest and include unfamiliar eventualities as alternatives for expansion quite than hindrances.

• Remarkable communicator: You are feeling to your part sharing your concepts – inspiring others together with your insights and plans. You experience a crew atmosphere – discussing, debating, reflecting in combination and also you manner disturbing moments with excellent humour and a comfy, pragmatic manner.

• Sports activities trade revel in; ideally tennis: You have got a deep working out of game (preferably tennis!) – game manner one thing to you, you realize the ability game has to become folks and you’ve gotten observed that in my opinion and in a trade atmosphere.

• Based totally in UK preferably: You are living in the United Kingdom and would experience assembly up together with your teammates as soon as a month or each couple of months for a method/making plans consultation (and for lunch and a natter!)

• Excels in a far flung atmosphere: Far flung paintings is not for everybody however you thrive in a far flung function – you’re keen on the liberty and versatility that incorporates the absolutely far flung existence. Numerous our crew have children and paintings remotely round their busy circle of relatives schedules! You set up your hours successfully.

Advantages

Did not communicate you out of it but? That is nice information as a result of there are some incredible perks to becoming a member of forces with crew TopspinPro:

• Aggressive wage: £60-85k, extremely contingent on previous revel in and observe report. We are open to each rising any person with possible in addition to making an investment in any person with a observe report within the area. 
• Absolutely far flung crew: arrange anyplace in the United Kingdom.
• Pension (UK): 5% employer contribution.
• Wellbeing price range: all of our team of workers have £100 a month to spend on their wellbeing. Yoga/Health club/Meditation/Counselling/Skin care and many others and many others. If it advantages your wellbeing (and it is prison!) it is a-ok.
• Finding out & Construction price range: Each team of workers member has get entry to to a L&D price range on a case via case foundation. Within the ultimate yr we’ve got funded undergraduate level classes, on-line quick classes, audio books and meetings.
• Far flung Running Funds: Each team of workers member will get the cheap of £2500 for far flung paintings arrange. Get a brand new desktop laptop or new furnishings – and it is yours to stay!
• Versatile operating hours: We’re a completely far flung corporate and we do the whole lot we will be able to to toughen team of workers to paintings flexibly – to empower them to prioritise their households, their very own well being and their passions outdoor paintings.
• Annual Offsite: Annually all of us meet for a retreat – we co-work, we play tennis, we consume yummy meals and fasten in combination. We fly team of workers from all over the world to satisfy and fasten.
• Digital crew occasions/socials: We paintings to make our far flung paintings revel in sociable and relaxing (even though you might be sitting at the settee together with your pc!) We do on-line gaming occasions, ebook golf equipment, wellbeing demanding situations and occasional catch ups. Final yr we despatched all our team of workers VR headsets so lets compete at Tennis even though we are in our kitchen!